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Bengaluru: Kisah, the men’s ethnic fashion brand known for its bold colours and daring designs, has opened its first store in the city, marking an exciting chapter in its journey of retail expansion beyond Kolkata.

With a strong presence online and three successful stores in Kolkata, Kisah is now ready to capture the imagination of Bengaluru’s vibrant and style-conscious youth.

Founded with the mission to make experimental ethnic wear accessible to a new generation unafraid of self-expression, Kisah celebrates individuality and fearless fashion.

The brand’s collections are crafted for Gen Z and style-forward thinkers who believe in dressing boldly, proudly and unapologetically.

“Opening our Indiranagar store is truly a special milestone for Kisah,” said Yash Sarawagi, Co-Founder, Kisah Apparels Pvt Ltd.

“Bengaluru isn’t just another city for us — it’s a city that has shown us the maximum love across our online channels, with most of our top-selling pincodes coming from here. Its rich cultural mix and dynamic youth make it the perfect home for Kisah’s fearless fashion.”

The Indiranagar store, located at Shop No. 2012, Ground Floor, Shreyas Plaza, 100 Feet Road, has been thoughtfully designed as a self-guided and immersive space.

Every element — from layout to lighting — has been curated to spark curiosity and excitement, ensuring that each visit feels fresh, memorable, and inspiring.

More than just a store, Kisah’s Bengaluru debut represents its promise to empower individuals to embrace life’s special moments with creativity and confidence.

By offering versatile and bold ethnic wear, Kisah encourages shoppers to step beyond the ordinary and celebrate their individuality.

With this launch, Kisah continues to re-imagine men’s ethnic fashion — fearless, expressive, and unapologetically bold.

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Arun is a freelance content contributor based in Bengaluru

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